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  By Mary Johnson
  April 27, 2004  Issue 7       

 

Internet Solutions to Grow Your Business

 

Hi There,

The feature article today is about copyrights. 

If you have a logo, brochures, or any kind of media advertising, I guarantee you will find this useful and relevant to your business today.

All this and more in this issue.

Mary Johnson

Call me:  937-974-5539
Email me:  mary@websitehelper.com
Web me:  www.websitehelper.com

 
In This Issue      
Grow Your Business Tip      

 


Copyrights For Your Business -- Are You Safe or Sorry?

I recently attended a talk on copyright law given by Bill Rambo, an attorney practicing intellectual property law in Cincinnati and Mike Reed with the Porter Wright Law Firm. To follow are my condensed notes of the issues that I found most interesting.

Just remember, I am not a lawyer. Be sure to consult a specialist in this area if you have questions.

Who is the Copyright Owner?

You may be surprised to find that your business only owns the rights to the work outright if it is done by an employee.

If done by an independent contractor, the right to the work belongs to the contractor (regardless of whether money is involved or not) and can only be transferred by a written agreement that spells out the terms.

How is Something Copyright Protected?

Copyrights are in effect automatically, and the works are protected even without the presence of a copyright statement on the work. The filing of formal copyright applications are not necessary. The only value to filing formally is the entitlement to statutory damages and attorney's fees, should you successfully win your case against someone who infringes on your copyright.

Do "Copyright Police" Monitor for Misuse?

No. There is no agency that works on your behalf for monitoring copyright infringement. You must be on the look out for and police misuse yourself.

Is Anything Copyright Free?

Yes. Federal works are not copyright protected. You may use them freely.

Limited vs Unlimited Use

Be aware that if you are granted the right to use a photo or other item, it may be for limited use, such as for a brochure. That does not mean that you can also use it for a Web site. You must ask and obtain permission for each specific use.

Oh! It was nice to hear that it is OK to make a copy of a purchased CD for personal use!

 
Technology Tip      

 


Should You Answer "Yes" to the Microsoft Update Reminders?

Yes. Yes. Yes. With the newer versions of Microsoft's operating systems, such as Windows XP, the ability is built in to periodically monitor Microsoft's Web site for updates to system software.

These updates plug up security holes that could allow a hacker to obtain access to your PC and cause harm. Note, however that these reminders do not come as email (which can be faked to look like they came from Microsoft). They appear as message windows on your desktop.

Microsoft has made it very simple to do the updates

Simply answer "yes", when the reminder notice is displayed, and the software will automatically download to your PC. Answer "yes" to the question about whether you want to install it. Answer "yes" to the question about whether you are ready to restart your PC to make the changes take affect (you can delay this last step, if you wish, to when you have completed your immediate work at hand).

I am amazed at how many people ignore these automatic messages because they think it is spam. Perhaps now you will be on the look out for them and get caught up on your updates in the next download. To quote Martha, "It's a good thing."

 
Shameless Self-Promotion      
 

The Kitchen Place: A Web Site Where Your Fingers Do the Walking

The Kitchen Place is a kitchen design showroom in Xenia, Ohio. They do first class kitchen and bathroom design and remodeling and asked Web Site Helper to create a Web site to reflect this.

Please take a "walking tour" of their beautiful showroom by going to http://www.kitplace.com/our-showroom.htm -- it will save you a drive. By the way, they get lots of inquiries from this site -- just like it was designed to do.

If you would like similar results, give me a call to find out what options make sense for your business.


Call me:  937-974-5539
Email me:  mary@websitehelper.com
Web me:  www.websitehelper.com
Mail me: 533 Rustic Trail, Beavercreek, OH 45434